THE CLINCH

Fazenda Boa Vista has grown coffee on the border of the Mogiana and South Minas regions since 1890. In 2019, Rubens Corrêa da Cunha Junior began a new phase for the farm, focusing fully on quality and long term sustainability.

Set at 1,200 meters above sea level, the 90 hectare property was carefully renovated through replanting and major investment in wet and dry processing equipment. This also opened space for small, expressive microlots, including lots produced with anaerobic fermentation.

At Boa Vista, Rubens keeps close control of every step, from harvest through drying, to ensure precision and consistency. The farm grows Mundo Novo, Catuaí, Acaiá, and Bourbon, varieties known here for cups with intense sweetness and a velvety body.

Today, Fazenda Boa Vista is recognized as both a quality lab and a micro roastery, reflecting a clear philosophy: produce less, produce better, and care for the land in every decision.